What we are here to create is a new way of telling a story, and there’s usually more than one photo for every story,” he explains. “We look at this space as a mere starting point. The company’s value proposition, at first glance, sounds a lot like that of instant slideshow tool, Animoto, photo collection-sharing service Erly, or many others competing in the space with DIY or automated tools that let you make jazzier, more social-infused alternatives to PowerPoint presentations and online photo albums.īut More says that his vision extends beyond slideshows. “Creative self-expression is in our DNA,” he says of EasyHi, now a team of ten. You then mix that content with music from SoundCloud and YouTube and add – you guessed it – Instagram-like effects.Īlthough there’s no space on Facebook to “embed” your glorious creation permanently, as ’s shows were once pinned on dizzy Myspace pages, the resulting slideshows can be shared to your Facebook Timeline or page, tweeted or emailed.ĮasyHi, founded in 2010, is led by CEO Tom More, who has 12+ years experience in building Internet apps, but whose personal passions for music and photography made building something like Slide.ly a good fit. It’s building a slideshow creation tool for the new age, using sources like Facebook, Instagram, Flickr, Pickplz, and Picasa, as well as Google Images, photos from your friends or those from your computer. The company aims to pick up where ( acquired by Google in 2010) left off.
The lowly photo slideshow is not dead yet, or at least that’s the hope of the team at Tel Aviv-based EasyHi, which is debuting its new product Slide.ly today, backed by $1 million in seed funding.